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Dog
Cat
StoresOUR STORY
In 2008, a bundle of love named Sara bounded into our lives and made our family whole. Unquestioningly,
she showered us with affection, expanded our hearts and showed us the way to pay it forward 
- Rashi Narang, Founder
Long before the stores, spas or website, even before that tiny spark of an idea came to be, there was love. The kind of love you can only share with a pet.
The kind of love we have now come to share with pets across the world!
A heartfelt promise made to Sara sparked a mission that we have now made global - for every home to experience the joys of raising pets as family. By creating and curating innovative products and services, we wish to empower pets and their families to live their best life together.
At Heads Up For Tails,
we are defined by the science and heart
behind every action.
We take pride in the blend of innovation, quality and heaps of love in everything we offer. Being a team of passionate pet parents ourselves, we have years of research and continual upskilling behind our products. From collaborating with animal healthcare and nutrition experts to establishing state-of-the-art research and manufacturing facilities, we work every day to keep redefining the standards of pet care across the globe.
Our mission also extends to the countless dogs and cats in need, in shelters and on the streets of India.
For them, we run our non-profit initiative, HUFT Foundation. Through this, we bring together and empower a community of animal lovers, partner NGOs, individual caregivers and customers to build a kinder world for animals who need helping hands.
Through continuous efforts in the form of our Feed A Dog In Need Initiative, setting up water bowls on streets, Reflective Collar Drives for road safety, Adoption Drives, Sterilisation Drives, Education Programmes in schools, corporates and universities, and much more, we work together to bring about a tangible change in the lives of animals.
